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iGuzzini launches Lighthinking

Lighthinking 2018
In such fast-paced times when many aspects of our work are constantly changing, we decided it was time for a remake. Thus, we redesigned and restructured the “incontroluce” magazine, which had been published for almost 20 years. This is how  “Lighthinking” was born.

Lighthinking is the expression of our philosophy. It is a virtual space, open to the whole lighting community, where the culture of light is explored through history, art, architecture, projects, research, and human sciences, thanks to the contributions of a constantly evolving network. Light is a social science and what drives it stems from curiosity and sharing, first and foremost.

Besides illustrating projects that reveal the work of architects and lighting designers in a wide range of sectors – from infrastructure to heritage sites, from urban spaces to hospitality & living – this first issue of Lighthinking also focuses on retail and the philosophy of international brands. It also introduces an important new feature consisting of contributions by authors with whom we want to explore certain theoretical aspects of the design world. As such, you will be able to read an interview with Oscar Farinetti, and learn about the Eataly phenomenon; in our conversation with David Dalziel we will look at how requirements inherent to setting up stores for brands from various commercial sectors have evolved over time; retail is also the main focus of the international Euroshop fair, and you will find an article about the 2017 edition. When talking to Elettra Bordonaro we looked at architectural culture and how certain aspects of sociology can be integrated into lighting design. This latter aspect is illustrated through an experience with the London School of Economics and the Configuring Light programme. You will also be able to find out about the implications of the WCM (World Class Manufacturing) continuous improvement programme. Our focus on industrial design looks at how miniaturising luminaires has evolved from a design and production point of view.

Our interest in photography, which has led us to work with photographers such as Gianni Berengo Gardin and Gabriele Basilico, among others, served as inspiration for a new feature. Each issue will include a section dedicated to a guest photographer. In this issue, you will have the opportunity to get acquainted with the work of a Milanese photographer, Paolo Carlini, whose work ranges from portraits to advertising, from cars to landscapes. For this issue of the magazine, he visited an ancestral retail space: the city market.

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